The Design Solution -
To sustain HP’s leadership in the productivity market, the solution established an “iconic expression” for HP’s high-end AiO line, packing print, fax, scan, copy, photo, wireless, dual-tray, and adjustable control panel features into a compact powerhouse. Key highlights included smooth, distinctive surface transitions that intuitively signal how to open scanner lids, adjust control panels, or access cartridges, combined with inside-out color coding and accent slivers for seamless maintenance, alongside a completely redesigned paper tray featuring a signature asymmetrical rounded corner.