Branding
Car Badge
KIA - Car Badge Logo Development
logo without holding shape
logo including holding shape
KIA - Car Badge Logo Development
In collaboration with Landor, Studio Backs developed a range of 3-dimensional car badges for the car manufacturer KIA, with high-end finishes as well as molded-in recessed KIA exterior and interior applications. The car badges had to work well on highly polished compound surfaces and had to look undistorted from any angle.